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  Fundamental Factors to Consider Before Selling Your Business The decision to sell your business may come from various reasons, and the ultimate goal is to get the highest possible profits. To realize this, it is an excellent idea to consider the following factors because they will determine how much you will sell. Learn more here. Assets Your business likely has many assets you are not aware of. Items such as customer lists, vendor relationships, and seasoned employees are valuable assets when selling your business. Rather than selling your business as a whole, consider an asset sale. If you own the space the company operates in, you must consider whether to sell it as an asset or retain ownership and collect rent from the new owner. Employees What will happen to your employees if you sell the business? If you have several long-term employees working in your business, you may want to provide job security for them in the event of a sale. Additionally, employees you have invested